4.08.2007

FORTE DISPLAY PRACTICE #1



The word ' FORTE ' originates from the French word ‘Fort’, conveying the meaning of excellence, strength, specialty and experience, therefore this word was chosen because it demonstrates the commitment of Formosa Biomedical Technology Corp in ' Striving to be the Best.  ' FORTE 's roots can be traced back to 1996 when Mr. Yung-Ching Wang, Formosa Plastics Group Founder prepared a business trip to Mainland China.

He asked his daughter Ms Reyu Wang (present Chairman of Formosa Biomedical Technology Corp) whether there was a moisturizing product he could use to prevent dry and chapped skin caused by the severe cold weather.
 
Back then, the staff of the Detergent Division of Formosa Chemicals and Fiber Corp.  (formerly led by Ms Wang) created an enriched nutrition gel to maintain the skin's moisture and enhance metabolism for Founder Wang.

After consistently using the gel, Founder Wang was surprised to find his skin became very smooth and even his easily dehydrated cheeks looked and felt soft; he highly praised the gel's effects, and with this, the gel triggered the Formosa Plastic Group to enter the skincare and cosmetics industry.  A few years later the brand FORTE was founded, and to this day continues to demonstrate Formosa Plastic Group's resolution to succeed in the skincare and biomedicine markets.

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